Uncover Public Sector Sales Opportunities

Doing business with the public sector shouldn’t be a mystery. TD SYNNEX Public Sector's Market Intelligence portal takes the mystery out of doing business with the public sector with actionable market intelligence assets that will help you uncover and better understand opportunities that will grow your public sector revenue.

Browse Our Public Sector Market Intelligence Resources

How much more effective could your sales and marketing be if you had custom, curated and timely public sector market intelligence assets readily available anytime you needed?

When you have actionable intelligence at your disposal, you can build a better sales and marketing engine to grow your public sector business. Our Market Intelligence Library includes:

Market Intelligence Resources

Recent Public Sector Blueprints

Take a Deep Dive FY25 Federal Public Sector Blueprints — These in-depth federal blueprints offer a comprehensive exploration of the FY25 federal public sector landscape, providing your company with valuable insights to enhance your public sector strategy. Each Federal Blueprint delivers an overview of essential market intelligence.

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Take a Deep Dive Into 2025 SLED Blueprints — These select state deep dives offer an in-depth exploration of the 2025 SLED market, designed to give your company a competitive edge in the public sector. Each SLED Blueprint provides a comprehensive overview of critical public sector knowledge and market research.

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Take a Deep Dive Into FY24 Federal Public Sector Blueprints — In these public sector blueprints, you’ll find a breakdown of budgets, contract landscapes, top decision-makers by name, pain points, top IT programs, and trends and drivers specific to a U.S. agency or department.

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Recent Sales Intelligence Briefings

Sales Intelligence Briefing: SLED AI Outlook 2025 — This briefing provides detailed information on SLED AI initiatives, priorities, regulations, and use cases. Use this deep dive to boost your knowledge and sales pipeline with SLED-specific IT products and service needs as it relates to AI.

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Sales Intelligence Briefing: SLED Sustainability Initiatives — This briefing provides detailed information on SLED sustainability initiatives, priorities and related funding. Use this deep dive to boost your knowledge and sales pipeline with locality-specific IT product and service needs.

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Sales Intelligence Briefing: NFL Cities: IT Market Trends and Opportunities — This sales intelligence briefing provides detailed budget information, key priorities, trends, drivers and targeted sales opportunities focused on major U.S. city and metropolitan areas while representing nationwide trends and opportunities.

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Recent Fundamental Trainings

Fundamental Training: Understanding the Federal Budget and Continuing Resolutions — This fundamental training equips you with a quick understanding of how the federal budget works, as well as what happens when a continuing resolution (CR) is issued.

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Fundamental Training: Strategic Partnerships in Federal Contracting: A Comprehensive Guide — This training explores prime and subcontracting relationships in government contracting, focusing on roles, benefits and collaboration.

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DLT Market Intelligence Fundamental Trainings: An Introduction to RFIs, RFPs and RFQs — In this presentation, we dive into the world of procurement, exploring the significance of Requests for Information (RFIs), Requests for Qualifications (RFQs), and Requests for Proposals (RFPs).

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Recent Webinars & Podcasts

The Evolving State & Local Data Security and Compliance Landscape in 2024 — Are you ready to take your IT business to the next level? Join us for a market intelligence webinar focused on data security and compliance across the State and Local landscape.

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Maximizing Federal Buying Season With TD SYNNEX Public Sector — In this episode, we are sitting down with Lloyd McCoy, Director of Market Intelligence, to discuss maximizing the federal buying season: strategic insights and best practices for your Public Sector business this September.

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Lessons From the Frontlines: Effective Cybersecurity Implementation and Adoption in the Federal Government — Get crucial insights drawn from real-world case studies and experiences. Delve into the challenges faced during cybersecurity projects, share proven strategies for successful adoption, and highlight key tools and technologies that have made a difference.

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Market Intelligence Blogs

About the TD SYNNEX Public Sector Market Insights Organization

What We Do

TD SYNNEX Public Sector's Market Insights organization analyzes funded programs and opportunities in the public sector information technology (IT) market and then leverages that intelligence to make sales, business development, marketing and capture teams and activities more effective.

Our team of seasoned analysts specialize in uncovering the nexus between funding and requirements. We help TD SYNNEX Public Sector's channel partners and technology vendors find the right opportunities at the right time and arm them with actionable intelligence on the appropriate messaging, decision makers and contracts needed to be successful in the public sector.

We apply our knowledge of government requirements and budgets to grow pipeline; using insights and intelligence that are actionable, relevant and timely. Our Market Insights team provides training and key information on:

How We Do It

TD SYNNEX Public Sector's Market Insights team utilizes primary and secondary research to provide world class market intelligence on public sector trends and drivers. Our secret sauce is how we fuse a vast array of qualitative and quantitative data sources into sales-focused deliverables that are part of TD SYNNEX Public Sector's value add as the leading public sector aggregator. These include: